I had the privilege of interning with Frosh Mosh, a company specializing in organizing welcome events for incoming freshmen and current students at various universities across the United States. These events gave new students the opportunity to connect with their peers and establish relationships prior to the start of the academic year.
During my internship, I contributed to the planning process and the finalization of venue contracts at each participating university. Additionally, I was responsible for designing graphics and videos for our Instagram and class pages to promote these welcome events. My role also involved engaging with potential attendees to generate interest in the events and reaching out to ticket holders to gauge their interest in joining our ambassador program.
For each college, we created Instagram videos to announce the occasion and inform potential customers when general admission tickets were sold out. Additionally, I created hype videos to build excitement and anticipation among attendees.
SUMMER INTERNSHIP 2024
Revised Layout
Initial Layout
Initial Graphic
Above is a glimpse into my design process. When producing an Instagram post for one of our events, the first thing that I would do is determine the layout of the text. There was a lot of information like location, date, time, and age restrictions that needed to be specified for each post. We always made sure there were no copyright issues with the music and imagery used.
Finalized Graphic